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Some developments on the keyword tool front. Google is beginning its new roll-out of the keyword tool. Filled with tabs for different search filters. Its obviously a rolling release and possibly will be re-released in a refresh sometime soon. Unfortunately I didn't get to take a screenshot of it and it looks like their test is now over. So nothing to see for now. I will keep everyone updated if any new developments occur and possibly an update of any new...

After the panda updates over the last year a lot of people have been concerned about adding enough content to their pages so not to be hit with a 'thin content' panda penalty. I read an interesting interview with Matt Cutts today which briefly talks about the thin content issues that webmasters and SEO's are facing. The example here talks about a Pizza chain wanting to tailor each location page to its audience. Should they flesh out the content for each...

I'm currently writing a post about Adwords automation and my thoughts on it. Just as I was preparing it I get an alert from Google about an upcoming Webinar. I'm one of those people who get all interesting in these webinars then gets caught up in the daily grind that I end up completely missing out. This Google Webinar is one I really need to get my act together and watch. It's going to talk about using automated tools in Adwords, Adwords...

There has been a lot of debate as to whether social buzz is now more powerful than site links. The argument was that articles and content thatadd the social rounds tended to rank better in search engines, therefore social elements were becoming more and more powerful. Legitimate conclusion however I have never really bought it. I thinks it's a bit of the chicken and the egg debate.. If it was raining and everytime I walked outsidewithered was rain and I got...

The cat is out of the bag.. Google is killing iGoogle, the famed Google home platform with all those cute widgets and what nots. There have been a load of complaints on Google's forum but I can see why. With all the apps, mobile apps, web apps, Google apps and everything app related...

I always try to keep an eye out when I see that Google is trying something different. The interesting part of their tests are how isolated they are. Sitting on one computer on Firefox I can see them testing while one of the other guys in the office, using the same internet connection and same browser (Firefox) see's something else completely. I recently saw a funny green colour in the url links, today I have seen an odd green (again with...

You may have heard me talk about the importance of negative keywords in adwords management and how they should always be added and incorporated in any Adwords campaign. But how do you actually do this? Its actually more straight forward than you may think. First, go to the keywords tab in your adwords platform. Right at the bottom of the page you will see a small link saying 'Negative Keywords'.. expand that link. Here you can add negative keywords and negative keywords...

This is our second installment of our Best SEO Company series (or should it be called 'worst'?). Scenario 1 was all about the back-linker and today is about the One-Timer. Scenario 2 Q. You (the client): So how much will this cost me? A. SEO Provider: Oh its just $xxx and that's it! With this you get free support for 1 year, email support and a guaranteed No. 1 spot or your money back in 90 days. Good or Bad? To answer this question...

I get this question probably more than any other question. How much should I spend? I wish there was a straightforward answer but there are so many factors that contribute to what your budget and daily spend should be. The first and most obvious factor is your budget. What is your monthly budget? How much do you want to spend on pay per click advertising? But before you immediately calculate your daily budget, read on...

And yes, that is a pun. And yes, I'm sorry.. its an aweful one too. What am I talking about? Google Now of course. You have heard of Apple's Siri who rambles on about the meaning of life, the end of the world and her relationship status. Now Google, possible in retaliation to Apple Maps, decided to bring out its own version of Siri, also known as Google Now. Google NOW is to be released with Android phones using Android OS 4.1...