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So you thought this was going to be a straight forward merger right? Ha! Google's ability to make stuff this this confusing keeps me in the job! I was going to sit here and write a full blown step by step process on how to merge your Google+ page and your Google+ Local page but the Google local guru Mike Blumethol does ti pretty well here. What are the advantages and what are the differences between Google+ Local and Google+ business...

A new update is looming and guess what? News of the grapvine is telling us that it is going to be a HUGE one! This means lots of movements, lots of actions and lots of unhappy SEO's. Prior to all other updates Google's were always quite bearish regarding their changes saying how 'low key' these updates are going to be and they should only affect a limited number of searches. Reading at search engine roundtable, when Matt Cutts was asked at...

This is a heated debate! The question that always seems to arise is whether you advertise your services or product in search pay per click (PPC) on maybe go the display advertising route. What % of resources should be allocated to search and what you should put towards content? The answer is.. wait for it.. depends. You need to look at the goal of your campaign in order to determine how you are going to go about allocating your budget spend. In...

Just like Facebook did a few years back, Google+ is now rolling out vanity URLs for people and pages. There is no particular deadline or date they have said other than it will happen "over time". I'm not sure why it took so long considering companies have been advertising to visit their Facebook page easily by saying something along the lines of "Visit us on Facebook.com/companyblabla". For Google+ they needed to say visit us on plus.google.com/117587965410771474917 forward slash post. Err. Yeh. Now...

I just finished reading a brilliant article about 25 ways to get penalised by Google in 2012. I really couldn't have put it better myself but I thought I would do a quick Google Adwords version of this post. I'm going to give you 5 sure fire ways to get on Google's bad side when it comes to Adwords. These may not be full blown penalties (some are) but may be considered minor penalties that means you pay more per click...

Webmaster tools can tell you a host of really cool stuff, or some unfortunate stuff but I'll be focusing on the cool stuff. Not everyone has merged their Google Analytics with their webmaster tools so I will be working straight off the webmaster tools platform. If you haven't already signed up to Google webmaster tools I recommend you do so straight away. It's a great way to understand how Google perceives and crawls your site and can also tell you some...

I like memes and sometimes think I have a knack for them. However I am usually outdone. For a bit of humour, here are a few of my favourite SEO Meme's: Source: thenextweb.com via SEJournal on Pinterest Source: google.com via SEJournal on Pinterest Source: Uploaded by user via SEJournal on Pinterest And now to my personal favourite: Source: seomemes.com via SEJournal on Pinterest ...

Reports that $400 million was paid by Google to acquire social marketing company Wildfire. Wildfire acts as an aggregator for key social networks so that companies can easily manage and monitor their social efforts across multiple networks in an easy and seamless manner. We know Google is becoming slightly obsessed with social these days but whats the motivation behind such a purpose? Google had this to say: With Wildfire, we’re looking forward to creating new opportunities for our clients to engage with...

Web Marketers Crew not only do awesome Adwords management, PPC and SEO for our clients but also for yours! Unlike other SEO or PPC reseller services, all our services are done in Australia in our Sydney offices. We are also available for whitelabel communications including conferences, meetings, seminars and any other client interactions. Our whitelabel services offer you: Proven Adwords Management as well as other PPC services by industry experts Whitehat, sustainable and long term search engine optimisation (SEO) strategies Custom branded report hub -...