SEO Consulting Sydney
Here at Web Marketers Crew we believe your success on the web is down to getting the right kind of traffic for your business because after all, traffic isn’t made equal. We also believe in using the most up-to-date Search Engine Optimisation (SEO) techniques and methods. At the same time, our SEO services never compromising on service, ethics or bottom line results.
About our Consultants
Our consultants are industry professionals who are up to date with the latest in algorithm changes and opportunities that present themselves in the market.
Our head consultant has been online since 2004 where he was involved in the setting up efforts of one of Australia’s most successful online ventures currently awarded BRW’s Fast 100, 50 Best Places to work 2010 as well as the Deloitte Technology Fast 50.
How SEO Works:
SEO is, put simply, the art of optimising your site so that it appears higher in the search engine results pages or SERPs for short.We call it an ‘art’ as the process requires an understanding of the working environment as opposed to merely a process. No site or niche is created the same so the same SEO cannot be used. Every site requires constant analysis, testing and revisions to ensure they are optimized to their full potential.
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An SEO strategy is an individual as the business you are involved in. In order to develop the best SEO strategy we analyse all areas of your business to determine what would work best for your company. Areas we look at include:
- Your industry
- Competitor analysis
- Your business and revenue model
- Your company aims – awareness? sales? leads? subscribers?
After a full analysis of your business, we then get to work on building the right process and the right keyword list that will generate traffic and achieve your goals.
As not all search engine optimisation processes will benefit your business we look at ensuring we execute correctly, carefully and holistically. Good SEO is a results of careful planning and utilising all the tools available in an organic and effective matter. Our process may include:
- On-site optimisation
- Content optimisation
- Holistic external optimisation from a variety of authority sources
There is no point doing all the work if you don’t measure its effectiveness. That is why all our campaigns are tracked from start to finish. At Web Marketers Crew we live by one rule:
What do we track?
- Nagivational Flows
- Goal Conversions
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Think of SEO as working towards getting fit. Once you are fit, you don’t stay there, you need to continue to work on it, day in day out. If you stop, things change. And boy does Google change!
As part of our maintenance and reactive services, we monitor and analyse both your site rankings as well as what Google is doing. Understanding the Big G and staying on its good side is vital to maintaining and growing your search engine rankings. Trust that we are on the ball so our clients benefit month in month out.
Keep updated on all the changes and news in the search engine world at our search engine blog.